EA Acquires GameFly

Electronic Arts have acquired the cloud gaming technology and personnel of GameFly. EA confirmed they're planning to use the cloud gaming tech in their games and platforms in the near future. The acquisition was completed in May but the financial details have not been released.

Ken Moss, Chief Technology Officer of Electronic Arts, stated:

“Cloud gaming is an exciting frontier that will help us to give even more players the ability to experience games on any device from anywhere. We’re thrilled to bring this talented team’s expertise into EA as we continue to innovate and expand the future of games and play.”

For those unaware, GameFly is a video game streaming and rental service that offers hundreds of games for a monthly fee similar to Netflix. 

The cloud gaming feature offered by GameFly could boost EA's Origin service. However, such a project won't be completed overnight.