Activision-Blizzard To Sell Cutscenes
News by Craig Bryan on Sep 16, 2010
Ever wished that all the cutscenes from a game could be mashed together to make one complete movie? Well Activision Blizzard CEO Bobby Kotick seems pretty sure you have. In fact it’s likely the company will begin selling them in the not-too-distant future.
The revelation came at the Bank of America Merrill Lynch Media, Communications & Entertainment Conference in California, where Kotick hailed the work the team have done specifically on StarCraft II’s in-game cinematics.
"If we were to take that hour, or hour an a half, and take it out of the game and we were to go to our audiences, who we have their credit card information a direct relationship, and say to them 'Would you like to have the StarCraft movie?"
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So confident is he in the material he has boasted that a StarCraft movie would crush any opening weekend box office record ever, and distributing it directly from them would maximise profit margins.
"My guess is unlike film studios that are really stuck with a model that goes through theatrical distribution and takes a signification amount of the profit away, if we were to go to an audience and say 'We have this great hour and a half of linear video that we'd like to make available to you at a $20 or $30 price point,' you'd have the biggest opening weekend of any film ever."
So when will we see these films? “"Within the next five years,” Kotick believes, whether that is in a partnership or solely from the company themselves.
Would you pay to watch a movie made up of in-game cutscenes?
Are cutscenes something that particularly interest you when gaming?
Let us know in the comments section below, or head over to our forum.
Craig Bryan, NoobFeed
Managing Editor, NoobFeed
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