XBOX McDonald’s Menu Ties 6 Games to UK & Ireland Launch

You've probably heard whispers about an XBOX McDonald's collaboration for a while now, but details were thin. That's changed. The full menu for the XBOX McDonald's collaboration is now out in the open, and it's exactly the kind of gamer-brained crossover you'd expect.

Here's what you're getting if you're lucky enough to be in the UK or Ireland, since that's apparently where this XBOX McDonald's collaboration is landing first. There's a Halo-themed nugget option tied to the upcoming Halo: Combat Evolved, seasoned with garlic and black pepper.

The rest of the XBOX McDonald's menu covers nearly every major franchise.

Overwatch gets a sugared donut. World of Warcraft has a fiery buffalo dip named after Dragon's Breath. Forza Horizon 6 brings a sour cherry fizz drink. Candy Crush gets its own McFlurry flavor. And Fallout 76 rounds things out with cheese-and-potato rings modeled after the in-game BlamCo Cheesy Bites snack.

Out of everything on this XBOX McDonald's collaboration menu, the Candy Crush McFlurry is the one that stands out the most, mostly because nobody really knows what it tastes like yet. Still, every item here sounds worth trying at least once if you're near a participating location.

This isn't a one-off either. This XBOX McDonald's collaboration fits into a much bigger push tied to the XBOX 25th anniversary, which lands in November. Right now it feels like every marketing beat is being crammed into late August, almost like the goal is to clear the calendar before the real celebration hits.

More partnerships and tie-ins are expected before the year wraps up, so this menu is likely just one piece of a much longer rollout building toward the XBOX 25th anniversary. Alongside the food news, XBOX has quietly reworked how it labels games across its marketing materials, and the change is noticeable once you spot it.

XBOX branding is quietly shrinking across marketing for games like S.T.A.L.K.E.R. 2.

Take S.T.A.L.K.E.R. 2: Heart of Chornobyl as an example. The newer promotional art just reads "Series X|S, PC, and Cloud," dropping the word XBOX entirely from that lineup. The XBOX logo hasn't vanished completely, though, it's tucked into the bottom-left corner if you click into the image. Compare that to the older layout, which spelled everything out: XBOX Series X and S, XBOX on PC, XBOX Cloud.

Honestly, "XBOX on PC" never sounded great to begin with, and something like "XBOX PC" would've read cleaner. But the bigger concern is with casual players. If you're just skimming past this artwork without really studying it, it's easy to catch the console and the word "and" without registering what platforms are actually being referenced.

That's a real risk when you strip branding down this much, even if the new look is undeniably tidier. Whether or not this redesign counts as an improvement is up for debate. What's clear is that XBOX has been steadily updating how it presents its first-party lineup all year, leaning harder into messaging that tells you to go buy and play these games directly on XBOX hardware.

Expect the same treatment for upcoming releases like Minecraft and Gears of War: E-Day as their launches get closer. Speaking of which, Gears of War: E-Day is getting serious attention heading into Gamescom. According to marketing lead Asha Sharma, a full story trailer is being saved for a world premiere at the show.

Gears of War: E-Day and Minecraft Dungeons 2 are getting their own spotlight.

Creators have reportedly already gone hands-on with the game, and their early campaign impressions are expected to go public around August 25th, giving you a preview before the trailer even drops. Sharma also shared news on Minecraft Dungeons 2, which now has a gameplay trailer out in the wild.

If you enjoyed the original Minecraft Dungeons, this sequel looks like more of the same accessible, Diablo-inspired dungeon crawling, just wrapped in that familiar Minecraft coat of paint. It's not aiming to be a deep RPG, but it's easy to jump into and genuinely fun, and it's set to release sometime in September.

Between the XBOX McDonald's collaboration, the redesigned marketing templates, and trailers for both Gears of War E-Day and Minecraft Dungeons 2, XBOX clearly isn't slowing down as the XBOX 25th anniversary approaches. If this is the pace heading into fall, the next few months are shaping up to be packed for anyone keeping an eye on the platform.